LinkedIn Marketing Partner · Agency & Marketing Founders

You market everyone else for a living. Your own pipeline runs on referrals.

Yes, we're an agency talking to agency founders. That's exactly why this works: we run the same engine on ourselves, and it's how a founder's point of view became this company's best acquisition channel. Here's the version built for you.

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Free, back in 48 hours. No sales call to get it.

$50M+
Ad spend managed
28.8k+
Newsletter subs, built this way
Thought Leader
of the Year
LinkedIn, 2026
Certified
LinkedIn Marketing Partner
Sound familiar

The oldest problem in the business.

Client work always wins.

Your own marketing is the first thing dropped when a client escalates, which is every week. The cobbler's children go barefoot, and everyone in this industry knows it and does it anyway.

Referrals are the pipeline, and they're unpredictable.

Great months follow a good referral, quiet months follow nothing, and you can't forecast either. Growth is capped by how many people happen to know you.

You sound like every other agency.

Results-driven. Full-service. Data-driven. We're different. Your site says what four thousand other sites say, so buyers fall back to price and referrals, which is precisely the trap.

You're competing against founders who post daily.

The agencies winning right now aren't better operators. Their founders are visible, so they get the inbound, they charge more, and they never have to explain their rates.

The white space

Every agency claims results. Almost none publish a real method.

The saturated lane.

Results-driven, full-service, ROI-focused, and case studies with the client names removed. It's interchangeable, which is why price becomes the only comparison left.

The open lane.

A narrow, opinionated position on one thing you're genuinely best at, taught in public. Specificity is what lets you charge more, because a specialist with a published method isn't compared to a generalist on price.

How we find yours.

We map what the loudest agencies in your niche already say, then build your pillars around the part of your approach that's actually yours. Usually it's something you assume is obvious and nobody else is saying out loud.

The committee

Who actually hires an agency.

The VP or Director of Marketing.

Your most common buyer. They're on LinkedIn constantly, they build a mental shortlist from content long before an RFP, and they've been burned before. Consistent expertise is the de-risker.

The CMO.

Economic buyer on larger accounts. Rarely clicks an ad, frequently reads a founder they've come to recognize. Content is often the only channel that reaches them.

The founder or CEO.

On smaller and mid-market accounts they're the buyer, and they buy people, not agencies. They hire the person whose thinking they've been following.

The in-house team you'd work alongside.

They quietly influence everything, and they'll resist an agency that seems to think they're replaceable. Content that respects and teaches them wins the room.

What goes in

You already have the opinions. They're just going into Slack.

The play

Warm network first. Small budgets go a long way here.

See how the ecosystem fits together →See pricing →
Seen enough? Start free, or grab 15 minutes with us.
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The engine

Not a content service. A brand brain.

Real expertise goes in. A governed knowledge base holds your voice, positioning and proof, and the five foundational documents that run it. Sharp, on-brand assets come out, everywhere.

→ Inputs
Founder & expert interviewsthe unique POV, captured
Sales-call languagehow buyers actually talk
Positioning & white spacewhat only you can claim
Proof, frameworks & ICPthe evidence and the audience
BRAND BRAIN governed · current · yours
Outputs ←
LinkedIn posts & thought-leader ads
Newsletters & YouTube scripts
Landing page & ad copy
Blogs & long-form
The five foundational documents
Competitor Landscape
Audience Targeting
Message & Offer Architecture
Brand Voice DNA
Founder & Expert Voice DNA
See the full engine →
The process

From intake to a fully-running brain.

We get to know your brand, offering and competitor landscape, find the gaps and where your UVP wins, land your core messaging pillars, then map the messaging to your audiences and funnel stages. Nine milestones, three phases, about 4 to 6 weeks. Shared ownership: when a step slips, every downstream step shifts with it.

Client ownsImpactable owns
Phase 1

Voice Discovery & Calibration

~19-24 business days
01

Intake form

Client · 3-5d
02

Voice profile + samples

Impactable · 5d
03

Tone feedback

Client · 3d
04

Rounds 2 & 3

Impactable · 7-10d
05

Voice locked in

Impactable · 1d
Phase 2

First Content Batch

~8-10 days
06

Month 1 inputs

Client · 3-5d

Notes, voice memos, a short prompt or guide, or pillar questions.

07

Month 1 production

Impactable · 5d

A full month built in your voice, ready to publish.

Phase 3

Approve & Launch

~4-6 days
08

Approve Month 1

Client · 3-5d

Edits, swaps, sequencing, then load to schedule.

09

Go live

Engine on

First post publishes. The monthly cycle begins.

!

Where timelines slip: Phase 1 moves at the speed of your turnaround. Block 30 minutes per feedback round and we hold the 4-6 week window.

Where you are

The play changes with your stage. The engine doesn't.

Founder and expert-led thought leadership is where it begins, and the layer that keeps compounding to category leadership. Find your stage, and we'll tell you what to lead with.

START HERE
Stage 1

Validate

Message-market fit. First conversions.

Stage 2

Ramp

Attribution proven. Scaling begins.

Stage 3

Reach

Demand gen for out-of-market buyers.

Stage 4

Supply

Multi-channel at scale. Predictable pipeline.

Stage 5

Sustain

Optimized economics. Brand compounds.

Roughly: referral-dependent sits at Validate, a repeatable inbound trickle at Ramp, real demand creation at Reach, a pipeline that runs without the founder at Supply, and a category-known agency at Sustain.

Pricing

Organic proves it. Paid amplifies it.

Start where your voice is, then climb when it's earning. The combo is where most teams end up, because organic tells you which message works before you pay to scale it.

★ Organic + ads, together

Thought Leadership + LinkedIn Ads

$3,000 /mo + ad spend

The combo. Test the messaging organically, amplify the winners as thought-leader ads, then harvest the signals the motion throws off, organic engagement, website visitors, and ad engagement, and flow them into email and LinkedIn connect and message plays. Full-funnel value out of every post.

Run the combo →
★ Recommended start

Thought Leader

$749 /mo
No setup fee

A consistent founder voice on LinkedIn, from your real POV.

  • ✓ Text posts in your voice
  • ✓ Built from short inputs
  • ✓ Unique POV, not AI filler
  • ✓ Consistent weekly cadence
  • ✓ Human-reviewed before posting
Start the motion

Content Engine

$2,949 /mo
+ $1,500 one-time setup

Strategy, inputs and multi-format content, ready to amplify.

  • ✓ Everything in Thought Leader
  • ✓ Topic map by funnel stage
  • ✓ Monthly interview sessions
  • ✓ Text, image & video assets
  • ✓ Thought-leader ads + engagement intel
  • ✓ Monthly analytics & strategy sync
Run the engine
★ The full system

Brand Engine

Beta Testing
Talk to sales for a custom quote

The full brand brain, powering sharp assets across every channel, organic and paid.

  • ✓ Everything in Content Engine
  • ✓ We build & maintain your Brand Engine
  • ✓ Governed by your foundational documents
  • ✓ 2-3 newsletters / month
  • ✓ YouTube + 1-2 landing pages / month
  • ✓ 1-2 blogs + ad copy on demand
Talk to sales

Brand Engine output volumes are a representative monthly scope and flex to your priorities.

Add-on

Outreach Automation

$500-750 /mo

Auto-connect to the people engaging with your content, via HeyReach.

Recognized by LinkedIn

A certified LinkedIn agency. And LinkedIn's Thought Leader of the Year.

We sit on both sides of the LinkedIn relationship. On the paid side, we're a certified LinkedIn Marketing Partner. On the organic side, LinkedIn named our founder Thought Leader of the Year at the 2026 Indie Agency Awards. Paid and organic aren't two teams, they're one engine, and LinkedIn recognizes both halves.

LinkedIn Indie Agency Awards 2026 Thought Leader of the Year trophy, engraved for Impactable's founder
LinkedIn Indie Agency Awards 2026 · Thought Leader of the Year
The paid side Certified LinkedIn Marketing Partner

An agency partner on the ads side, with the platform access, betas and rep coverage that come with it.

The organic side Thought Leader of the Year, 2026

Named by LinkedIn at the Indie Agency Awards. Not a self-declared title. The platform itself called it.

86K+
followers on our founder's LinkedIn, plus 28.8K newsletter subscribers. All built on the exact engine we run for clients.
Impactable on the B2B Thought Leadership panel at a LinkedIn Independent Agency Summit
Impactable on the Agency and Platform Relationship panel at a LinkedIn Independent Agency Summit
Impactable on the Road Ahead for B2B Measurement panel at a LinkedIn Independent Agency Summit

On stage at LinkedIn's Independent Agency Summits, New York

Mark Ayesh, Agency Development at LinkedIn, endorsing the partnership with Impactable and Justin Rowe, sharing that Justin won Thought Leader of the Year at LinkedIn's Indie Agency Awards
LinkedIn's own Agency Development team, on the partnership
The visible edge

Most agencies rent a dashboard. We run a deeper signal layer.

DemandSense composes five signal sources, from your CRM to your LinkedIn paid and organic engagement to the companies and people identified on your site, into one account-level view: who is engaging with your content, from what company, in what role, and how close they are to a decision. It's what turns authority into a named list your sales team can act on. No competitor connects these dots.

The proof

Straight from the people who worked with us.

"

The only LinkedIn ads agency we recommend to our clients. You do that incredibly well.

Jason Vana
Founder, SHFT
"

Everyone else had to beat what I'd already seen from them in organic content. I let the agency lead and I've been thrilled.

Amy Appleton
Growth Marketer
"

You changed the LinkedIn ads game for so many businesses, as clients, or with the content you share for free.

Moritz Kaiser
Demand & Copywriting
FAQ

Questions, answered.

What exactly is a "brand brain"?+

A governed knowledge base loaded with your voice, positioning, proof, frameworks and ICP, run by five foundational documents. It knows your brand better than anyone and produces sharp, on-brand assets across every channel, organic and paid.

How long until it's live?+

Typically 4 to 6 weeks across three phases: voice calibration, first batch, approve and launch. The timeline depends on your turnaround on the intake form, calibration feedback and Month 1 inputs.

How does this connect to our paid ads?+

Directly. We test messages organically, amplify the winners as thought-leader ads across LinkedIn, YouTube and Facebook, then harvest the signals: organic engagement, named website visitors and ad engagement. Those flow into email and LinkedIn connect and message plays that feed the whole funnel.

You're an agency. Isn't this a conflict?+

We work with a lot of agency and consulting founders, and it's the least conflicted engagement we run: your buyers are marketing leaders at companies, and ours are B2B companies buying paid media. We're also the clearest proof the engine works, because a founder's point of view is how this company grew. Jason Vana, a founder himself, recommends us to his own clients.

I could do this myself. Why wouldn't I?+

You could, and you probably know exactly how. You haven't, because client work wins every time, and that won't change. What you're buying is the thing that runs when you're busy. If you'd rather own the process outright, The System Build exists for that too.

Does this work for PR, design, or creative agencies?+

Yes. PR, design, and creative-services founders run the same play: a narrow, published point of view is what lifts you out of price-based comparison. The engine and pricing are identical.

The team behind Lacework's 6X, published by LinkedIn, and named LinkedIn's Thought Leader of the Year for 2026.

You know this works. You've sold it to clients. Let's run it for you.

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