LinkedIn Marketing Partner
A 35-point inspection of your account, from targeting waste to funnel gaps to tracking, with a clear verdict on every segment: scale, fix, or cut. Run by a certified LinkedIn Marketing Partner, not a junior on a checklist.
Impressions pouring into seniorities, industries, and company sizes that never convert, unnoticed for weeks.
Leading with the most expensive audience while warm pools sit unused.
Expecting search-style bottom-funnel leads from a channel built to create and warm demand.
No view of which target accounts LinkedIn cannot reach, so budget keeps chasing accounts that will never see the ad.
Clicks counted, accounts ignored. The companies quietly engaging never reach sales while intent is warm.
Impression and CTR dashboards that cannot answer the only question that matters: which accounts are moving toward a decision?
Each layer builds on the one above it. We fix the foundation first: there is no point optimizing bids when the signal feeding the algorithm is broken.
What LinkedIn optimizes toward. Insight Tag and CAPI, conversion events that measure real pipeline, volume sufficiency, and signal dilution.
How the system compounds knowledge. Objective alignment, funnel separation, budget isolation, naming, and internal auction conflicts.
Who you are reaching. ICP clarity, seniority and role coverage, company size and industry precision, warm-audience construction, and overlap risk.
Whether ads earn attention. Message-market alignment by stage, format mix, proof over claims, differentiation, and creative fatigue.
How efficiently budget converts. Bid strategy by stage, CPM inflation, frequency control, budget distribution, and spend stability.
Whether LinkedIn drives pipeline. Pipeline influence, cost per SQL and opportunity, funnel velocity, and whether the account is ready to scale.
| Segment | Spend | Cost per lead | Verdict |
|---|---|---|---|
| VP+ · target industries | $8,400 | $96 | Scale |
| Director · core ICP | $6,100 | $188 | Hold |
| Broad job-title expansion | $5,700 | $402 | Fix |
| Off-ICP seniorities | $3,900 | $0 pipe | Cut |
| Under-reached named accounts | $1,200 | route | Reroute |
Tell us your top three competitors. Get a positioning read, a signal-composed targeting worksheet, and your channel priority back in 48 hours. The fastest read on where you win and where you are leaking.
Get your free Demand Plan →The full single-channel deep audit: the complete 35-point inspection, waste flagged, verdicts on every segment, and the prioritized fixes, delivered with a 30-minute walkthrough. Credits to month one if you move to managed.
Book a Channel Check →Managed clients get this diagnostic continuously, re-run every quarter inside the Impact Report. See all the ways to work with us →
The vertical changes the white space, the committee, and the proof. The system underneath is the same one we run for every client.
Six validated diagnostics build the foundation: your market, competitors, buyers, and the targeting, before launch.
A read on where you sit on the maturity curve, what the data taught us about your buyers, and the play forward.
Every quarter, findings convert into a re-set strategy and the intelligence compounds.
The Impact Report isn't the end of a cycle. It's the input to the next one. The quarterly business review is where findings convert into a re-set strategy, and the intelligence compounds.
Intelligence layers analyzed against real behavior.
Thesis, proof, and the play forward, delivered at the EBR.
Targeting, messaging, and budget shift to what's working.
New tests launch, winners scale, waste gets cut.
Fresh buyer behavior generates the next quarter's data.
And the loop begins again, each cycle sharper than the last.
Most agencies rent a dashboard. We run on DemandSense, a signal platform we're a top partner in. It composes five signal sources into one account-level view: who is engaging, from what company, in what role, and how close they are to buying. Web ID de-anonymizes the companies and people on your site, and DemandSense traces ad exposure through those visits and your CRM stages to closed revenue, then surfaces the accounts sales should call this week.
Your audit is run by a certified LinkedIn Marketing Partner, not a junior on a checklist. LinkedIn named Impactable to the first cohort of its certified agencies, hosted us at their New York office for the 2026 Independent Agency Summit and put us on the panel, and our founder was named B2B Marketing Thought Leader of the Year, 2026.
Tracking and attribution is one of the seven audit areas, and it is where most accounts quietly break. LinkedIn recognizes Impactable as a certified partner for CAPI (Conversions API) implementation, listed with a specialty in signals. We know exactly what a healthy tracking setup looks like because we build them.
When Lacework moved to a full-funnel LinkedIn strategy with Impactable, the results were strong enough that LinkedIn wrote the case study, and the Lacework team credited us publicly.
A structured review of your LinkedIn ad account that finds wasted spend, targeting and funnel gaps, and tracking problems, then tells you exactly what to scale, fix, and cut.
Our audit is a 35-checkpoint inspection across six diagnostic layers: signal and data integrity, architecture and learning, audience and buying-committee coverage, creative and message fit, delivery and spend control, and revenue alignment. Each layer builds on the one above it.
You can start free with a Demand Plan. The full deep audit is a $499 Channel Check that credits to your first month if you move to managed.
The free Demand Plan comes back in 48 hours. The $499 deep audit takes a few business days and includes a 30-minute walkthrough.
No. Most audits find budget to redirect, not add. Every segment gets an honest verdict, including reduce and exclude, and we will tell you plainly if you are not ready to scale.
Start with the free Demand Plan, or book a $499 Channel Check for the full 35-point deep audit. Either way, you get the truth on where your budget is going.