Your LinkedIn ads, plugged into the whole operating system. We find where you beat your competitors, put budget on the highest-leverage accounts, and turn every signal the motion throws off into pipeline.
LinkedIn named Impactable to the first cohort of its certified agencies. They hosted us at their New York office for the 2026 Independent Agency Summit, and put us on the panel.
LinkedIn recognizes Impactable as a certified partner for CAPI (Conversions API) implementation, listed with a specialty in signals. CAPI is the server-side layer that ties ad exposure to real pipeline instead of just clicks. It is the plumbing behind everything we report on.
If you're spending six figures a month, you don't need a generalist. You need a LinkedIn-specialist team that runs accounts at your size every day.
From scaleups to IPO-stage category leaders, with results featured in LinkedIn's own customer stories.
Our client Lacework, a cloud-security platform, was stuck on the bottom-funnel lead-gen treadmill. We moved them to a full-funnel strategy. LinkedIn featured the outcome in its own customer stories.
Lacework knew their ICP and could reach it on LinkedIn, but lower-funnel campaigns weren't converting. Content downloads produced leads that stalled before sales.
We rebuilt the account around a full-funnel motion:
Success was measured one way: marketing investment to pipeline revenue.
Read the case study on LinkedIn →Want this on your account? Book a call →
At six-figure budgets, each one is expensive. The Impact Report finds all six.
Bottom-funnel content downloads that produce volume but stall before sales. The fix that drove Lacework's 6X was full-funnel, not more gated PDFs.
At $100k a month, 20% waste is $20k a month. Most accounts can't see which industries, sizes, and seniorities are absorbing spend with zero return.
The companies clicking three, five, ten times never reach sales while intent is hot. No signal layer, no account intelligence, no plays.
Dashboards full of CTR and CPM that can't answer the board's question: what pipeline and revenue did this spend actually influence?
LinkedIn treated as one more line item by a junior team, with no serious tooling for day-parting, suppression, or frequency control.
Performance flattened and nobody can say why, or what actually gets them to the next level of scale.
A paid diagnostic on your live LinkedIn account. We find the waste, surface the accounts that are moving, and hand you a prioritized plan to scale. The same intelligence layer our managed clients run on.
A clear read on where your budget is working, where it's leaking, and exactly what to change to scale, with the data to back every call.
Move to managed after your Impact Report and your setup fee is waived. The $1,500 effectively pays for itself, and you keep the diagnosis either way.
The Impact Report tells you what to change. The Full Marketing Strategy is what we build around it: the positioning, messaging, and audience architecture your account runs on. For a busy marketing leader, having it built and re-cut every quarter is the part that's hard to put a price on.
What rivals run, what nobody says, and the positioning lane you own.
Persona pillars and the conversion offers that move each funnel stage.
Real personas from your engagement data, not a kickoff-survey guess.
Warm, ABM, and cold tiers with budget by tier. Build-ready, every quarter.
Built up front, and refreshed every quarter, so your strategy never goes stale.
Account-level, signal-driven, and connected to pipeline. This is what the Impact Report surfaces, and what your reporting looks like once we run the account.
Example data, account names and figures anonymized for this page| Account | Signal pools | Depth | Surge (7wk) | Score | Next action |
|---|---|---|---|---|---|
| Tidewater Software | P1P2P3P4P5 | 1,825 | Contact now | ||
| Junction Financial | P1P2P3P4P5 | 1,383 | This week | ||
| Basalt Cloud | P1P2P3P4P5 | 1,146 | Contact now | ||
| Brightwave Analytics | P1P2P3P4P5 | 758 | Maintain | ||
| Corvus Semiconductors | P1P2P3P4P5 | 616 | Monitor |
| Seniority | Clicks | Impr. | Cost | CPC | CTR | Verdict |
|---|---|---|---|---|---|---|
| Director | 574 (50%) | 30,245 | $2,037 | $3.55 | 1.90% | Invest |
| VP | 176 (15%) | 11,655 | $635 | $3.61 | 1.50% | Invest |
| CXO | 134 (12%) | 11,302 | $485 | $3.62 | 1.20% | Invest |
| Owner | 72 (6%) | 6,859 | $304 | $4.23 | 1.00% | Hold |
| Manager | 41 (4%) | 3,412 | $310 | $7.57 | 1.20% | Hold |
| Senior (IC) | 46 (4%) | 8,808 | $999 | $21.71 | 0.50% | Reduce |
| Entry | 37 (3%) | 5,136 | $720 | $19.45 | 0.70% | Exclude |
| Segment | Impr. | Clicks | Signal |
|---|---|---|---|
| Higher Education | 3,191 | 0 | Suppress |
| Government Admin | 2,059 | 0 | Suppress |
| Defense & Space | 1,784 | 0 | Suppress |
| Non-Profit | 1,044 | 0 | Suppress |
| E-Learning | 331 | 0 | Suppress |
| Segment | Impr. | Clicks | Signal |
|---|---|---|---|
| 201-500 | 11,687 | 0 | Suppress |
| 501-1000 | 8,619 | 0 | Suppress |
| 1-10 | 3,231 | 0 | Suppress |
| 51-200 | 2,801 | 0 | Suppress |
| 11-50 | 2,103 | 0 | Suppress |
The Impact Report locates you on the curve and names the specific blocker to the next stage, so scaling is a decision, not a guess.
Have an in-house strategy you need executed cleanly? Or want us to own the direction? Either way, the same specialist team and signal tooling run your account.
Start with the Impact Report. Move to managed when you're ready, on a flat monthly fee priced to the operation, not a percentage of your ad budget.
A full diagnostic on your live account. You own the findings outright.
Strategy plus a full execution pod for your LinkedIn ads, built to scale. A flat fee, priced to the operation.
Two channels wired as one motion: LinkedIn plus a second channel, up to $25k/mo combined spend.
For large and IPO-stage accounts running multi-channel, multi-account, multi-geo. A flat fee, priced to the operation.
Every engagement starts with an audit and a scoping call, so the tier and the plan fit your account. Management is a flat monthly fee priced to the operation, not a percentage of your ad budget, so the number is the number whether you spend $5k or $200k. You move up a tier when the scope of work earns it. We run accounts from $5k to $500k+ a month.
Not running LinkedIn ads yet? Start with the Full Marketing Strategy →
DemandSense composes five signal sources, from your CRM to LinkedIn paid and organic engagement to the companies and people identified on your site, into one account-level view: who is engaging, from what company, in what role, and how close they are to a decision. It is what lets us run high-spend accounts without losing the thread. The free Demand Plan is our team's own analysis. No competitor connects these dots.
The numbers behind the story above, straight from LinkedIn's own published case study, with Lacework's Simon Chuang crediting the team on camera.
HeyReach is a well-known LinkedIn outreach platform that scaled from zero to $10M ARR in 18 months. When they needed their own LinkedIn ads run, they came to us. Their CMO, on camera, on the return.
“Their knowledge, proactivity, and professionalism have been impressive.”
We start with a diagnostic read on your live account, restructure around buyer intent and clean signals, and wire up reporting that ties spend to pipeline. The difference is a system that proves impact and compounds, not just more ads.
We assess what is live first and keep what is working. Where the structure is holding you back we rebuild it, but we do not throw away performance you have already earned.
We connect LinkedIn to your CRM and attribution so we can report on pipeline influenced and cost per opportunity, not just form fills. Offline conversions feed the platform your real revenue signals so it optimizes to buyers.
This page is for teams already investing in LinkedIn and ready to scale. If you are just starting out, our launch program is the better first step, and we will point you there on the call.
Start with an Impact Report on your live account. Find the waste, surface the accounts that are moving, and get a clear plan to scale.
Get your Impact Report →